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Site volume
Colourway

Brand

The volume dial

Max by default, then Studio and Quiet: one dial turns the art down while the words stay the same, and every channel prints at its own volume.

  • Stable
On this page

Applies to

  • Site
  • Docs
  • MAX//OS
  • Print
  • Documents
  • Email
  • Social
  • Slides

Book version

1.1.0, the system's version; every change is a changeset on the changelog

Last verified

25 October 2026, commit 3fa2bac, 63 looks (press check)

The volume dial is how loud a piece prints. It has three stops: Max, the default, with every animation and effect on; Studio, the calmer step; and Quiet, the reduced-motion mode where the art holds still. It moves only the expressive layer: the colour area, the ink count, texture, display type, tilt, motion and 3D. The reading layer (every word, control and number) is identical at all three. So a contractor never has to guess how loud something should be: they look up its channel below, print it at that volume, and may let one section step one louder.

Rules#

The volume rules: 4 rules: 4 must
IdRuleWhyChecked by
BB-VOLUME-01MustPick the volume from CHANNEL_VOLUMES; a section may go one step louder, never two.Applies to: Every channelThe channel table is the brand's loudness map. One step of contrast between sections reads as rhythm; two reads as a different site.Press checkthe template pins; the generators read the same table
BB-VOLUME-02MustPrint prices, legal lines, forms and document body pages at Quiet.Applies to: Site, MAX//OS, Documents, SlidesWhere the reader decides or signs, nothing should compete with the words.Testthe documents' DOM check
BB-VOLUME-03MustStart the site and the docs at Max, every animation and effect on, and let the dial turn it down: Studio for calmer work, Quiet for reduced motion.Applies to: Site, Docs, Social, SlidesThe full show from the start, with the means to turn it down (D-P76). A visitor whose system asks for reduced motion starts at Quiet, and the reading layer is the same at every stop.Manual review
BB-VOLUME-04MustKeep the reading layer identical at every volume; only the expressive layer moves.Applies to: Site, Docs, MAX//OS, Print, Documents, Social, SlidesText, controls and data read the same at Quiet and at Max (D-B2), so turning the dial never costs legibility.Press checkA10, the reading layer by computed style

Specs#

What moves, and what never moves#

What the dial moves, and what it never moves
PartMoves with the volume
Colour area and ink countYes: the budget and the hue count per view
Chroma of large regionsYes: the chroma cap
Texture (halftone, grain, tape)Yes: none at Quiet, any art at Max
Display typeYes: its scale, weight and the second ink
Tilt of art and stampsYes, up to the volume's cap
Motion and 3DYes: still at Quiet (the reduced-motion mode), everything on at Max
Body text, labels and controlsNever
Prices, forms and legal linesNever; they print at Quiet
Contrast of every text pairNever
Layout and reading orderNever

The three volumes#

The three volumes, read from the tokens' volumes file (Max is the default)
VolumeUsed forColour budgetChroma capInk huesTextureSecond inkMotionTilt
Quietthe reduced-motion mode (prefers-reduced-motion starts a visitor here), documents, forms, legal, app work views10 %0.0510 of 3offcalm0°
Studiothe calmer step: covers, campaigns, OG cards, posters, the comic page50 %0.1842 of 3display-and-headsarcade6°
Maxthe default: every animation and effect maxed out (site pages, the 404, launches, the dial's top)75 %gamut max73 of 3display-and-headsoverdrive12°

The volume per channel#

The volume per channel, from CHANNEL_VOLUMES (the generators' defaults read the same table)
ChannelVolumes, the default firstWhen the others apply
Site pages
  • Max
  • Studio
Max by default, every animation and effect on (D-P76); a calmer page or section prints at Studio; the visitor dial goes down to Quiet, where a visitor who asks for reduced motion starts
Docs site, the reading column
  • Quiet
  • Studio
  • Max
the visitor dial
Docs site, the chrome
  • Max
  • Quiet
  • Studio
the visitor dial
OG link cards
  • Studio
  • Max
per template: every card Studio, the edition card Max (40 §1.2.1)
Social announce
  • Studio
  • Max
Max for launches
Social stat
  • Studio
  • Max
Max for launches
Social quote
  • Studio
  • Quiet
Only the default
Carousel slides
  • Studio
  • Quiet
the cover is an announce card at Studio
Edition and launch posts
  • Max
Only the default
Case covers
  • Studio
Only the default
Posters
  • Studio
Only the default
One-pagers
  • Studio
Only the default
Proposal cover
  • Studio
Only the default
Document body pages (quote, proposal body, invoice, letter)
  • Quiet
  • Studio
only a timeline plate section may step to Studio; prices, terms and payment details stay Quiet (BB-VOLUME-02)
Email signature
  • Quiet
Only the default
Slides: title and section
  • Studio
  • Max
Max for launch decks
Slides: content, case, quote, comic
  • Studio
Only the default
Slides: price and timeline
  • Quiet
Only the default
Business card front
  • Studio
Only the default
Business card back
  • Studio
on Night
Stickers
  • Studio
Only the default
The POW! sticker
  • Studio
  • Max
the old-comic register (21 §1.4); it may go to Max
MAX//OS
  • Studio
  • Quiet
  • Max
D-A2; Studio, the calmer step, until MAX//OS adopts 1.x and Max picks its default (DF-15)
MAX//OS work views
  • Quiet
D-A2

How to pick#

  1. Find the channel in the table above and print at its default.
  2. A section may go one step louder than its page when it is a hero moment, a cover or a campaign, never two steps (BB-VOLUME-01).
  3. Prices, legal lines, forms and document body pages stay at Quiet, whatever the page around them (BB-VOLUME-02).
  4. The site and the docs start at Max; the dial turns them down, and a visitor who asks for reduced motion starts at Quiet (BB-VOLUME-03).

The visitor dial#

On the site and the docs, a visitor can turn the whole site down or back up with the dial in the header and the footer: Max, Studio or Quiet. The dial changes the art and the motion at once; the words stay where they are. A visitor whose system asks for reduced motion starts at Quiet and can still choose a louder stop; reduced motion still wins for anything that moves, and Max's loops keep their pause key in view.

The landing template at each volume#

The same page at the three volumes: the reading layer holds still while the art turns up.

  • Quiet

  • Studio

  • Max

Do and don't#

Do

Total, taxes includedCAD 5,424.00Due in 14 days

A total at Quiet: nothing competes with the number.

Don't

Total, taxes includedCAD 5,424.00

A total at Max with an SFX beside it.

Prices print at Quiet (BB-VOLUME-02), and never beside an SFX (BB-VOICE-07).

Do

Fresh bread, onlineFernlight Bakery takes orders from six in the morning.

One display moment.

Don't

Fresh breadOnline orders from six in the morningTaking orders

Louder than the channel allows.

Pick the volume from the channel table; a section may step one louder, never two (BB-VOLUME-01).

Do

The same key at every volume.

Don't

A louder page that changes the controls.

The reading layer is identical at every volume (BB-VOLUME-04).
  • Volume: every value each stop of the dial sets.
  • Volume scope: a section one step louder.